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Don has over 25 years of experience in the education market. After beginning his career as a 3rd grade classroom teacher, he sold educational software to schools from 1983-1985. He received his Master of Education degree in Computer-Based Education from Arizona State University in 1987. After graduation, he became Western Regional Sales Manager for Mindscape Software, a Division of Scott Foresman, a school textbook company.
By 1989, he was elevated to the National Sales Manager at Mindscape. He was recruited to be the first Education Sales Manager by Broderbund Software in 1990. After a very rewarding experience at Broderbund, he joined a Mindscape again in late 1994 as Director of the Education Division, where he increased education division sales to nearly $10 million.
In March 1998, Mindscape and several other key educational technology companies were acquired by The Learning Company, a wholly owned subsidiary of Mattel, Inc. Don was selected to be the Vice President of Education Sales from a very prestigious group of sales professionals.
Classroom Connect recruited Don as Vice President of Sales in late 1999. This well-funded, internet-delivered professional development service grew from $8 million to over $13.5 million under Don's direction. In late 2001, when this company was acquired by Harcourt School Publishing, a division of Reed Elsevier, Don joined Teacher Created Materials as Vice President of Sales and Marketing for the Curriculum Division. Don spent two years building Education Sales Solutions, an executive sales consulting service working with education newcomers Headsprout and IMSI before joining IMSI as their full-time Vice President of Education Sales.
In the fall of 2005, Don and his family moved to Austin, Texas and he joined Kaplan K-12 Learning as the Executive Director of Educational Partnerships for the Lone Star region. Reorganization within Kaplan allowed Don the opportunity to refocus Education Sales Solutions and is currently enjoying working as an independent consultant for many nationally recognized education publishers throughout the U.S. and Canada, including Houghton Mifflin School Division, Tech4Learning, IMSI and CompassLearning.
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